Who are we?
About Us
Who are we?
About Kitchens By Design
Kitchens By Design has spent close to a quarter of a century doing one thing well: designing and fitting kitchens that are built to be lived in, not just looked at. We're a husband-and-wife-led team based in Ross-on-Wye, and between us we bring together design, technical fitting knowledge, and customer care under one roof, with the same people involved in your project from the first conversation through to the final handover.
Our core business is the design, manufacture, and installation of premium blinds and awnings. While we have been a dedicated manufacturer of awnings for approximately 50 years, our connection to the trade runs far deeper. As you can explore on our dedicated history page, our roots in the industry extend beyond 100 years. This long-standing tradition ensures that every product we create is built upon a foundation of established knowledge, meticulous quality control, and excellence in craftsmanship.
From our manufacturing base, we expertly serve customers across a wide region. Our service area includes London, Surrey, Kent, Berkshire, Hampshire, Sussex, and Buckinghamshire. We provide a comprehensive service that covers everything from initial consultation and design to the professional, meticulous installation of your finished shading solution.
Crucially, our success is built upon the skill and dedication of our loyal workforce. We are proud to have many employees who have been involved in the trade for over 30 years, providing a substantial wealth of experience and a profound general understanding of our specialised craft. This deep-seated knowledge and expertise are not just retained; they are actively passed down through rigorous training programmes. New members of staff benefit directly from the guidance and insight of our long-standing, experienced team members. When you choose Radiant Blinds, you are choosing a company committed to enduring quality, expert craftsmanship, and a century of dedicated service for your home or business.
Our story began 21 years ago
Our History
A LITTLE BIT ABOUT THE HISTORY OF KITCHENS BY DESIGN
Our story began 21 years ago, when we took over an existing kitchen business in Westbury Hill, Bristol, then run as a franchise. It didn’t take long to realise the franchise model wasn’t giving us or our clients what we wanted, so 18 years ago we went independent, and partnered with a leading German kitchen manufacturer as our main supplier. That relationship has continued ever since, alongside work with select British manufacturers where it suits a particular project.
One thing we’re quietly proud of: the team of fitters who joined us when we first took over the business in Bristol are largely still with us today, more than two decades later. That kind of continuity is rare in this trade, and it means every kitchen we fit is handled by people who genuinely know what they’re doing and have been doing it, together, for a very long time.
We’ve spent over 25 years in the kitchen industry, having both worked for large national companies earlier in our careers before deciding to build something of our own. That decision has shaped everything since: a full design and installation service, developed and refined over the years, and a business built on recommendations and referrals rather than hard selling.
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Our story began 21 years ago
Meet The Team
Vanessa Sayers
Vanessa is a qualified carpenter by trade, having spent years building sets for touring theatre productions before moving into kitchen design. She holds City and Guilds qualifications in CAD, and it shows in the way she works: she doesn’t just design a kitchen for how it will look, she designs it with a fitter’s understanding of how it needs to go together. That dual perspective, part designer, part tradesperson, is what shapes every plan she draws up.
David Sayers
David brings a different set of strengths, built on a career in retail sales, including time as a branch manager for a well-known kitchen retailer, with Vanessa as one of the designers. These days David looks after the financial side of the business, scheduling, and customer service, making sure everything that Vanessa designs happens smoothly, on time, and to budget.
Meet the team
Vanessa
David Sayers
WHY CLIENTS CHOOSE US
We’re independent, which matters. It means every decision about your kitchen, from the initial design through to the trades who fit it, is made by people who answer to you, not to a franchise head office or a set of sales targets. We’ve built our business on repeat recommendations from people across Herefordshire, Gloucestershire, Monmouthshire, Bristol and Cardiff and we intend to keep it that way.
Frequently Asked Questions
How long have you been designing and fitting kitchens?
We’ve spent over 25 years in the kitchen industry. We took over our first business in Bristol 21 years ago and have been trading independently as Kitchens By Design for the last 18 years.
Are you a franchise or an independent company?
We’re fully independent. Our business started life as a franchise, but we made the decision to go it alone 18 years ago, and everything about how we work, from design through to installation, is shaped by us rather than dictated by a head office.
Where are you based and which areas do you cover?
We’re based in Ross-on-Wye and work with clients across Herefordshire, Gloucestershire, Monmouthshire, Bristol and Cardiff.
Who will work on my kitchen?
The same small, established team throughout. Many of our fitters have worked with us for over 20 years, and Vanessa is involved in the design of every kitchen we take on, so you’re never passed between unfamiliar faces.
What Makes Kitchens By Design Different

Quality Kitchens
Designed and constructed to a genuinely high standard.

5 Year Guarantee
5 Year Guarantee on every fitted kitchen we install.

Fully Fitted
Made to measure, fitted properly, no shortcuts.

Customer Care
A business built on long-term relationships, not one-off sales.
Customers
Love Us
They all did an excellent job. I would recommend this company every time for their service and attention to detail.״
I was also impressed that the products made by this company are deemed repairable rather than disposable, even after 16 years. Overall, the best experience possible with any company. Thank you.״
The fitters were great, they don’t stop working and cleared up after themselves which was a bonus! We’ll definitely be recommending you."